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Email Marketing Market, Global Outlook and Forecast 2023-2029

Email Marketing software is used to create send test optimize and report on their email campaigns, in order to acquire new customers, increase customer engagement, or share promotional materials.
This report aims to provide a comprehensive presentation of the global market for Email Marketing, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Email Marketing. This report contains market size and forecasts of Email Marketing in global, including the following market information:
Global Email Marketing Market Revenue, 2018-2023, 2024-2029, ($ millions)
Global top five companies in 2022 (%)
The global Email Marketing market was valued at US$ 909.2 million in 2022 and is projected to reach US$ 1100.7 million by 2029, at a CAGR of 2.8% during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
Asia Pacific has acquired the leading position in the global market and is expected to remain so over the next few years, rising at a CAGR of 20% between 2017 and 2025, thanks to a relatively faster adoption. The escalating number of internet users and the proliferation of the retail/e-commerce industry in Asian economies, such as China and India, is likely to boost this regional market substantially over the next few years.
We surveyed the Email Marketing companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Email Marketing Market, by Type, 2018-2023, 2024-2029 ($ millions)
Global Email Marketing Market Segment Percentages, by Type, 2022 (%)
Cloud Based
On-premises
Global Email Marketing Market, by Application, 2018-2023, 2024-2029 ($ millions)
Global Email Marketing Market Segment Percentages, by Application, 2022 (%)
Small Enterprise
Medium-sized Enterprise
Large Enterprise
Global Email Marketing Market, By Region and Country, 2018-2023, 2024-2029 ($ Millions)
Global Email Marketing Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Email Marketing revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Email Marketing revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
Oracle
Zoho
Wix
Adobe
Xert Communications
Robly
Remarkety
Pardot
Salesforce.com
IBM
Marketo
Microsoft
Act-On Software
SimplyCast
MailChimp
Constant Contact
AWeber
Outline of Major Chapters:
Chapter 1: Introduces the definition of Email Marketing, market overview.
Chapter 2: Global Email Marketing market size in revenue.
Chapter 3: Detailed analysis of Email Marketing company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Email Marketing in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.